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Inaccurate, incomplete, and inconsistent details in meta tags could and did bring about web pages to rank for irrelevant online marketing lookups.[doubtful – focus on] Web page providers also manipulated quite a few characteristics in the HTML supply of a web site in click for more info an make an effort to rank well in engines like google.[ten]
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unique jurisdictions have taken diverse methods to privacy issues with promoting. The us has particular limitations on online tracking of youngsters in the kids's Online Privacy security Act (COPPA),:16–seventeen along with the FTC has not long ago expanded its interpretation of COPPA to incorporate requiring advertisement networks to obtain parental consent prior to knowingly tracking kids.
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In February 2011, Google announced the Panda update, which penalizes Web-sites made up of articles duplicated from other Sites and sources. Traditionally websites have copied information from each other and benefited in search engine rankings by participating In this particular practice, however Google carried out a new method which punishes web pages whose articles isn't one of a kind.
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